Media Toolkit

Official City Logo

City of Spokane Logo

The City of Spokane logo represents a recognizable, visual identity for our residents, businesses and visitors and is to be applied consistently to all communications produced for the City. The purpose of the logo is to promote public services that are provided by the City of Spokane. From publications and websites to broadcast applications, consistent usage of the City logo is vital to the success of the City of Spokane's visual identity.

Our logo was carefully designed to mirror our commitment to our community. It is critical that this logo is never to be altered in any way. Repositioning elements, changing the fonts or using unspecified color combinations are not acceptable.
View the City Logo Guidelines

Provided below are the official website SVG versions of each of the approved logo colors. The full color logo is preferred, but a one color version for teal, purple, black, and a reverse white version are provided.

City Logo - SVG

City Logo - PNG

Proper City Logo Use

Spacing

A buffer space at least the width of a vertical arch should be retained around the main form of the logo at all times. This space is built into all versions of the logo files. The trademark (TM) is outside of the main form. When possible, a buffer space of at least 0.25 inches is encouraged.

Size

The City logo should not be displayed smaller than 0.5 inches in width, inclusive of the buffer space built into all versions of the logo files. OR, the City logo should not be displayed smaller than 0.5” in height, excluding the TM.

Contrast

When using the City logo on a colored background, be sure there is a sufficient contrast with the background to define all elements clearly. The logo should be used in a solid black or white format if full color format does not present adequate contrast.

View the City Logo Guidelines

Logo Colors

  • Spokane Purple
    RGB - 0,0,102
    HEX - 000066
    CMYK - 100, 100, 15, 30
  • Spokane Blue
    RGB – 0, 102, 153
    HEX – 006699
    CMYK – 95, 60, 15, 0
  • Spokane Light Blue
    RGB – 102, 153, 204
    HEX – 6699CC
    CMYK – 60, 30, 5, 0
  • Black
    RGB – 0, 0, 0
    HEX – FFFFFF
    CMYK – 0, 0, 0, 100
  • White
    RGB – 255, 255, 255
    HEX – 000000
    CMYK – 0, 0, 0, 0

In Spokane We All Belong Logo

In Spokane We All Belong Logo

The In Spokane We All Belong logo is available in multiple versions and formats. They are available for download below.

View the In Spokane We All Belong Logo Guidelines

ISWAB Logo - SVG

ISWAB Logo - PNG

Logo Colors

  • Yellow
    RGB - 255,209,0
    HEX - FFD100
    CMYK - 1, 16, 100, 0
    PANTONE - 109 C
  • Light Blue
    RGB – 0, 193, 222
    HEX – 00C1DE
    CMYK – 70, 0 ,12, 0
    PANTONE -311 C
  • Blue
    RGB – 0, 154, 190
    HEX – 009ABE
    CMYK – 82, 22, 18, 0
    PANTONE - 7703 C
  • Green
    RGB – 0, 105, 56
    HEX – 006938
    CMYK – 91, 33, 98, 26
    PANTONE - 349 C

Spokane Parks & Recreation Logo

The logo for the City of Spokane Parks & Recreation features a circular design with the letters "S" and "P" creatively combined to form the shape of a conifer tree. The logo also incorporates a brush-style font reminiscent of hand-painted park signage.

The original SP icon was designed in the 1970s by Taylor Bressler (1950-2016), who served as the Parks Maintenance Director and worked for the Parks & Recreation Department for 35 years.

In 2009, there was a change from the original logo when Parks & Recreation rebranded. However, in 2019, the department brought back the classic SP icon, pairing it with the Suti typeface to enhance the vintage aesthetic.

The Spokane Parks & Recreation logo is available in multiple versions and formats. They are available for download below.

View the Brand Guidelines.

Spokane Parks & Recreation Logo - SVG

Spokane Parks & Recreation Logo - PNG

Logo Colors

  • Green
    RGB - 0,102,0
    HEX - 006600
    CMYK - 100, 0, 100, 40
    HSV - 120, 100, 40

Spokane Fire Logo

The Spokane Fire Department logo can be used independently and does not require combined use with the City of Spokane logo.

The Spokane Fire logo is available in multiple versions and formats. They are available for download below.

View the Spokane Fire Branding Basics

Spokane Fire Logo - SVG

Spokane Fire Logo - PNG

Logo Colors

  • SFD Red
    RGB - 187, 20, 26
    HEX - 0BA1319
    CMYK - 0, 100, 100, 25
  • SFD Dark Gray
    RGB - 65, 64, 66
    HEX - 404041
    CMYK - 0, 0, 0, 90

Spokane Police Logo

The Spokane Police Department uses variations of the Spokane Police Badge as their departmental logo. This logo can be used independently and does not require combined use with the City of Spokane logo.

Please note: The silver full-color badge is the primary mark. Please note the badge reads “Founded 1881” under the center medallion. There are older versions of the badge that read 1884 that should not be used.

The Spokane Police logo is available in multiple versions and formats. They are available for download below.

View the Spokane Police Branding Basics

Spokane Police Logo - SVG

Spokane Police Logo - PNG

Logo Colors

  • SPD Blue
    RGB - 14, 86, 150
    HEX - 0E5696
    CMYK - 90, 60, 0, 20
  • Spokane Blue
    RGB - 0, 102, 153
    HEX - 006699
    CMYK - 95, 60, 15, 0
  • SPD Yellow
    RGB - 255, 207, 1
    HEX - FFCE00
    CMYK - 0, 18, 100, 0

Spokane Public Library Logo

The pokane Public Library logo presents the organization as contemporary, fun, intelligent, inviting, progressive, reliable, responsive, technological, and trustworthy. The logo communicates the essence of Spokane Public Library as a vital community resource to access educational and entertainment services, programs and materials.

The Spokane Public Library logo is available in multiple versions. They are available for download below.

View the Spokane Public Library Brand Guidelines

Spokane Public Library Logo - PNG

Logo Colors

  • Deep Plum
    RGB - 72, 13, 60
    HEX - 480D3C
    CMYK - 63, 93, 17, 48
  • Fuchsia
    RGB - 187, 27, 81
    HEX - BB1B51
    CMYK - 14, 100, 38, 2
  • Hive
    RGB - 255, 200, 1
    HEX - FFC801
    CMYK - 0, 16, 93, 0
  • Parchment
    RGB - 245, 242, 236
    HEX - F5F2EC
    CMYK - 3, 3, 5, 0
  • Pumpkin
    RGB - 228, 120, 31
    HEX - E4781F
    CMYK - 0, 61, 99, 3
  • Grass
    RGB - 125, 182, 82
    HEX - 7DB652
    CMYK - 59, 2, 78, 5
  • River
    RGB - 99, 150, 207
    HEX - 6396CF
    CMYK - 61, 30, 0, 0
  • Night
    RGB - 0, 65, 134
    HEX - 004186
    CMYK - 100, 52, 0, 0
  • Grape
    RGB - 161, 86, 151
    HEX - A15697
    CMYK - 44, 75, 0, 0

Avoid using the Pumpkin, Hive, and Parchment next to each other.

Do use the Deep Plum, Fuchsia, Hive, and Parchment as the core or dominant colors and the other colors as accents.